A beautiful makeover is best viewed as a work of art. Before an artist begins to apply color, he first "primes" his canvas with white paint, which has good coverage, so that he can mask the imperfections in the material. On a white background, he can use any color he desires to create the effect he wants.
Similarly, when doing a makeover, the makeup artist, creates the same "starting point" using foundation. Naturally, she cannot use white but must select a foundation that perfectly matches her client's natural skin color. The ideal foundation must have good coverage but should not leave the skin looking pink, orange, ashy or two-toned. The only color used on the cheek and eye area, should come from blush and eyeshadow, not from the foundation!
The vast majority of women, regardless of skin color, have yellow undertones, while most foundations on the market have a pink or orange base. Very often, brands that claim to be yellow-based are really orange-based, leaving the skin with a sallow look.
The second major headache for makeup artists, is finding one line of foundation, that has shades for all skin colors. One such line is Sacha, which is why this line is so popular with makeup artists at international beauty pageants, where you find every skin color under the sun. Sacha's foundations are genuinely yellow-based, have good coverage and look terrific even under the harshest lighting conditions.
After applying the right foundation for your skin tone and skin type, you now have the perfect canvas for makeup. Now you can really flaunt your creativity, using your eye, cheek and lip makeup colors to create the effect you want.
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